Director Communications, P.R. & Media Update - May '25

Melinda Brown

Director - Skål International Australia

Melinda Brown

Director Communications, P.R. & Media

Promote Your Business to the Skål Network and beyond – 2025/26 E-Newsletter Advertising Rate Card Now Available

I am very pleased to advise that the 2025/26 Skål International Australia E-Newsletter Advertising Rate Card is now available, offering members and industry partners the opportunity to promote their business directly to a targeted network of travel and tourism professionals across Australia, New Zealand, Oceania—and beyond.

The Skål Australia E-Newsletter reaches over 2,800 direct subscribers each month, including Skål members from our region as well as members of the Skål International Executive and all over the world. In addition to email distribution, the newsletter is posted on the Skål Australia Facebook and LinkedIn pages and widely shared by Clubs and individual members. This organic reach often extends to colleagues and organisations well beyond the immediate Skål community, making it an ideal platform for your travel and tourism-related promotions.

With advertising packages available across a range of placements and price points, this is an affordable and effective way to showcase your brand, drive website traffic, or highlight special offers. All placements are device-optimised, meaning your ad will look great on both desktop and mobile screens.

We already have a number of placements locked in and remaining available spaces include:

· Upper Space following the Executive Reports – $150/month (1 available)

· Middle Space placements throughout the newsletter – $95/month (2 available)

Annual contracts attract generous discounts—10% off Upper Space bookings and 5% off Middle Space bookings when paid upfront by 31 May. Casual placements are also available at a rate of $250/month, with premium positioning offered.

This is a rare chance to align your brand with the most respected networking organisation industry in the world operating across all sectors of the travel and tourism, while supporting communication and engagement across our Skål community.

Download your copy of the rate card in the newsletter.

To book your placement or request more information, contact me at directorcomms@skal.org.au.

Don’t miss out—premium positions are limited and will be allocated on a first-come, first-served basis.

Yours in Skål,

Melinda Brown
Director - Skål International Australia

Skål Australia AGM & 111th National Assembly Wrap Up

Broome, Western Australia

ASHLEY MUNN